Santander Spanish Equity Fund

Santander Asset Management are running a campaign in Spain to advertise their expertise in relation to investing in Spanish and European Equity funds. All with the idea of asking them for more.

Task:
To drive the Spanish audience to the SAM website/local managers with the line:
‘Ask us for more’.

Idea:

I proposed the idea of asking for more and being given more cake & that little bit extra being appreciated, much like Santander's service. This visual presents being given an incredibly large slice of cake with the tagline 'Ask us for more'.

Agency: King & Tuke

Creative Director: Jason King

Idea & retouching: Kuljit Kaur

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